Ad Operations Manager Resume

Samantha Gray

North Highlands CA 95660

(916) 987-6543

[email protected]

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Job Objective

Seeking Ad Operations Manager Position with the perfect company that gives me the opportunity to learn and gain more experience in this field.

Highlights of Qualifications:

  • Huge experience in managing online traffic, providing exceptional customer services for various accounts
  • Sound knowledge of vendor products and reporting tools
  • Deep knowledge of media advertising technologies
  • Immense ability to work independently in a multi pace environment
  • Ability to prepare web page composition
  • Proficient with ad serving tools (DART, Eyeblaster, Atlas, PointRoll, Macromedia Flash and HTML

Professional Experience:

Ad Operations Manager

McKinney, Tucson, AZ

October 2008 – Present

  • Administered all online campaigns and ensured implementation according to schedule.
  • Analyzed performance of various campaigns prepared and updated reports on a weekly and monthly basis.
  • Performed comparisons in both campaign goals and performance of campaign and identified strategies to increase return on investments.
  • Coordinated with sales team and recommended modification to campaigns if required.
  • Assisted other departments in increasing efficiency of campaigns.
  • Maintained positive relationships with sales department and clients.
  • Performed troubleshoot on all creative issues of clients and prepared specifications.
  • Evaluated campaign status reports and updated it as appropriate.

Ad Operations Specialist

POLITICO, Tucson, AZ

August 2003 – September 2008

  • Maintained various online campaigns with help of DFP as server.
  • Coordinated with inventory team and forecasted requirements.
  • Analyzed campaigns and recommended ways to increase efficiency according to traffic.
  • Performed tests on ad creative and ensured compliance to site specifications.
  • Monitored all communication with sales representatives and support teams.
  • Prepared reports for sales department and recommended ways to improve campaign.

Ad Operations Associate

AT&T Interactive, Tucson, AZ

May 1998 – July 2003

  • Administered efficient working of campaigns and tracked it.
  • Prepared schedule for campaign launch on ad serving platforms.
  • Analyzed campaigns and prepared in flight campaigns.
  • Developed publisher payout and prepared a monthly reconciliation.
  • Participated in various events and conferences.
  • Managed all trafficking issues and assisted in resolving all issues.

Education

Bachelor’s Degree in Business Process Management

Daytona State College, Daytona Beach, FL