Marketing Business Analyst Resume

Samantha Gray

North Highlands CA 95660

(916) 987-6543

[email protected]

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Job Objective

Marketing Business Analyst position in an established company.

Highlights of Qualifications:

  • Proficient with SQL Server, Business Objects, Cognos, Hyperion
  • Good understanding of business process analysis, system analysis and data analysis
  • Ability to Organize sales data and develop data spreadsheets
  • Ability to research, analyze and leverage data from a wide range of internal and external sources
  • Excellent analytical and critical thinking skills
  • Ability to work in a cross-functional and matrixed environment
  • Excellent communication and interpersonal skills

Professional Experience:

Marketing Business Analyst

Polycom, Inc., Atlanta, GA

August 2005 – Present

  • Developed and prepared business plans and models to support market requirements and go-to-market plans.
  • Developed market segmentation and business analysis, competitive analysis (financial), core offer positioning (financial).
  • Developed and presented all Market and Products financial data with marketing Manager.
  • Proficiently lead all financial and operational projects for Markets and Products.
  • Identified new business methodologies to improve efficiencies, lower costs and improve revenues and margins.

Marketing Business Analyst

Apex Systems Inc, Atlanta, GA

May 2000 – July 2005

  • Analyzed and reported marketing and sales pipeline.
  • Monitored and forecasted trends.
  • Identified issues and obstacles in the marketing pipeline.
  • Recommended solutions to Marketing and Business Management team.


Masters Degree in Marketing

Georgia State University, Atlanta, GA

Bachelors Degree in Economics

University of California, Berkeley, CA